From mobile usage to language barriers: The problems with YouTube’s AI ads in India
By
Neha Kumari
YouTube, probably the most popular streaming platform in the world, has seen exponential growth in its user base over the last few years, especially in India, which is their largest market.
As per Global Media Insight, YouTube boasts of a staggering 491 million users in India, almost double of their second biggest market, the USA, where the number of YouTube users is around 253 million.
