‘Amazon is not a competitor, and Google…’: CEO of digital ad company that suffered its worst wealth decline

The shares of digital ad company The Trade Desk have recently suffered a record-breaking decline. Despite that, Jeff Green, the CEO of the company, has claimed that “Amazon is not a competitor, and Google really isn’t much of a competitor anymore either.” However, analysts have cited competition from Amazon as a key factor for The Trade Desk after the company’s share prices went down nearly 40% last week. According to a report by Business Insider, Green made his remarks during the company’s latest earnings call while responding to the analyst’s concerns, which largely attributed the company’s stock drop to Amazon. He argued that The Trade Desk plays a crucial role as a neutral seller of advertising, unlike Amazon, which sells its own ads on platforms like Prime Video. He also suggested that Amazon may one day allow companies like his to sell ads on Prime Video.