Electronics exporters eye new markets fearing Trump’s tariff shocks

As towering new tariffs reacquaint the world with lopsided levies last seen during the Great Depression nearly a century ago, local electronics companies are looking at alternative markets beyond the US – ironically, the primary revenue generator for the biggest Make-in-India success story.

Europe, the Middle East and Africa are now featuring among alternative export destinations, sources said, while the US accounting for more than a third of industry shipments becomes a more difficult market, picketed by tariff guardrails and shifting content-origin goalposts.