Instagram introduces ‘Blend’ for reels recommendations in DMs, groups chats
By
Binu Mathew
Instagram has introduced a new feature called “Blend” as part of its latest update. This feature creates a shared, invite-only feed of Reels that users can access through a DM chat or in group conversations. Once joined, Instagram automatically suggests reels for both users in the chat based on their activity, or for each member within the grouped conversations.