Samsung aims for 10% market share in room air conditioner segment

Appliances and Consumer Electronics major Samsung India has doubled its sales in the fast growing room-air conditioner segment and has cornered 10 per cent market share in the March quarter of 2025, said a company official. The company, which has made a comeback in the room-air conditioner segment, has launched 19 models under its BESPOKE AI WindFree air conditioner series, featuring advanced AI technology for personalised cooling experiences.