Apple MacBook Air and Mac Studio refresh sets M4 and M3 Ultra groundwork for AI

The Mac computing portfolio refresh for the year continues in earnest, with the MacBook Air as well as Mac Studio drawing on significant hardware upgrades including the new M4 chips, as Apple builds with wider language and region support for Apple Intelligence that lands next month. The MacBook Air and Mac Studio updates land without typical generational pricing inflation one would expect. Focus is on the latest generation M4 chip to drive Apple’s relentless intent for delivering maximum performance per watt, a pursuit that has set experiential as well as battery stamina benchmarks over previous Apple Silicon generations, which Intel, AMD and Qualcomm have largely struggled to match. The Mac Mini and colourful iMac were updated late last year.