‘Indians invest smartly when it comes to accessories like chargers, power banks’: Belkin’s Kartik Bakshi

“We are seeing that Indian customers are investing a lot when it comes to wall chargers, GaN wall chargers, high powered chargers,” said Kartik Bakshi, regional sales director, SAARC and Indo-China, Belkin. Bakshi said that Indian consumers are making smart purchases and do not shy away from investing more for the quality they seek.

When it comes to India, the tech accessories market is growing with numerous brands elbowing their way into the consumer’s consciousness. Belkin recently launched its Auto Tracking Stand Pro, a smartphone accessory that it sees as a game changer. Bakshi sat with indianexpress.com to share his insights about Belkin and its approach to the Indian market, product trends, and other aspirations.