Loneliness on the rise: 34% of Indians over 40 seek connection online during festive season

As the festive season approaches, many Indians over 40 are feeling lonely, with a recent survey showing that 34% are turning to online platforms for companionship. This trend is particularly concerning because many of these individuals are married but feel emotionally disconnected from their partners.

The survey, conducted by IPSOS for Gleeden, the world’s largest extramarital dating app, highlights how festive celebrations can intensify feelings of loneliness. The joy of the season often feels empty for those who lack meaningful connections. The findings reveal that happiness is usually felt more deeply when shared with others.