Quick commerce players must collaborate with neighbourhood retailers, says Piyush Goyal

Union commerce and industry minister Piyush Goyal has said quick commerce players must collaborate with neighbourhood retailers in last-mile delivery if they want to sustain themselves in the long run and avoid losses.

“Our only advice to e-commerce companies is to follow the law of the land,” the minister said.

Goyal’s chilling message to firms such as Zepto, Swiggy Instamart and Blinkit has shone the spotlight on their operations — amid reports the consumer affairs ministry is assessing the impact of their business on the small retailers.