IT major TCS retains position as India’s most valuable brand: Kantar

Tata Consultancy Services (TCS), with a valuation of $49.7 billion, retained its position as India’s most valuable brand for the third straight year, according to the 2024 Kantar BrandZ Most Valuable Indian Brands report.

With this brand value, TCS has seen a 16 per cent rise versus last year, driven by investments in innovation, particularly in artificial intelligence (AI) and digital transformation.