Ultra Media launches two new OTT platforms for Hindi movies and songs, plans to invest र500 crore

Ultra Media & Entertainment Group, which specialises in producing, acquiring, distributing and syndicating content, has launched two new over-the-top (OTT) platforms and plans to invest ₹500 crore in the OTT business over the next five years for content acquisition, marketing and technology, among other things. The company aims to have a total of five million subscribers for the two platforms within a year of their launch.