Flipkart Group’s new payments app—super.money—eyes first-time borrowers

Flipkart has rolled out a new payments app, super.money, to enable users to make payments via Unified Payments Interface (UPI) and earn cashback, rekindling its ambition to gain a stronghold in the fintech space.

This comes nearly two-and-a-half years after the Flipkart Group, which owns e-commerce marketplace Flipkart, travel booking firm Cleartrip, and fashion brand Myntra, completed the separation of its payments platform PhonePe, aiming to create two independent entities with Walmart as the majority shareholder of both the businesses.