Google promotes iOS 18 RCS integration in new ad

Taking cross-platform communication to next-level, Google has posted a new advertisement highlighting the integration of its Rich Communication Services (RCS) with Apple’s upcoming iOS 18.

This new feature aims to enhance the messaging experience between iPhone and Android users by resolving several long-standing issues.

The 30-second ad, featured on the Android YouTube channel, underscores the major benefits of RCS coming to iPhone users with the release of iOS 18 this fall. The advertisement emphasises three key improvements- higher resolution media, improved group chats and customisable read receipts.