Netflix wins subscribers as ad strategy pays off

San Francisco: Netflix on Thursday said it added eight million new subscribers in the second quarter, as the home of hit shows “The Crown” and “Bridgerton” posted its latest financial earnings that exceeded analyst expectations.

The world’s leading streaming video service said it ended the April-to-June period with a total of 277.7 million subscribers, as net profit dipped to $2.1 billion, but revenue surged to $9.6 billion.