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    ITNewspapersThe Economic Times

    US online sales hit $7.2 billion on first day of Amazon Prime Day event: Adobe

    Biju Kumar
    By Biju KumarJuly 18, 2024

    Shoppers spent about $7.2 billion online across retailers during the first day of Amazon’s Prime Day in the United States, according to a report from Adobe Analytics on Wednesday.

    Major retailers including Walmart and Target have launched deals and shopping events through July to attract customers by offering deep discounts to compete with the Amazon sales event.

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