Scrap new rules on self-certification of ads, IAMAI urges Supreme Court

New Delhi: The Internet and Mobile Association of India (IAMAI) has asked the Supreme Court to reconsider new regulations that require advertisers to upload self-declaration certificates before putting out ads on TV, in print, or online. The new rules, which took effect on 18 June, aim to curb misleading ads but IAMAI argues they will instead hamstring the digital economy.