Canva boosts AI layer for Magic Studio, as Affinity acquisition reaps rewards

LOS ANGELES: It was in October when Canva introduced a generative artificial intelligence (AI) focused Magic Studio. The intent, as Melanie Perkins, the co-founder and CEO of Canva, told me at the time was clear. New AI-based tools for image and video edits, presentations, translators, text to image generators and new data privacy options. A lot of it is single click functionality. Take an example of translating a presentation into different languages (more than 100 global languages; including Indian languages such as Hindi), which became a one-click task. No surprise then, that at the company first ever global Canva Create keynote, the company confirms that Magic Studio has been used more than 5 billion times since launch. There’s another set of significant updates, incoming.