Gen Z rewrites festive gifting with AI-assisted picks, artisanal hampers and self-gifting

New Delhi: For Mumbai designer Radhika Chudasma, 24, choosing a gift can begin with feeding someone’s social media profile to a chatbot to generate specific suggestions.

“Our generation looks at personalising gifts to the extent of hyper-customisation using AI,” she said. “For instance, even for corporate gifting, we send the LinkedIn or Instagram profiles of the person we’re gifting to AI chatbots, asking them to suggest gift ideas. We also look at products that add value instead of fancy, over-decorated pieces meant only for show.”