India’s media moment is about TV and mobile convergence, not replacement
Mumbai: Television, streaming, mobile and connected TV are increasingly converging rather than replacing one another as Indian viewers move between screens, FICCI Media & Entertainment Committee chairman and CEO entertainment at JioStar, Kevin Vaz said on Tuesday.
Vaz’s comments come as traditional TV distributors turn to app-based delivery of linear channels to adapt to changing viewing habits. Dish TV-owned Vzy has launched an app offering more than 200 live TV channels alongside 29+ OTT platforms, while Tata Play, Sun Direct and GTPL Hathway are testing similar services.
