Meta launches Muse, a personal AI Agent that can do your everyday tasks; company makes a ‘promise’ after Muse AI Image ‘fiasco’ that allowed anyone to create AI images with users’ Instagram photos

Meta has launched a new autonomous artificial intelligence (AI) assistant capable of executing tasks such as sending emails, listing a car for sale, and booking travel. The system, dubbed “Muse” and known internally as “Hatch,” reportedly serves as the cornerstone of CEO Mark Zuckerberg’s ambitions to deliver what he calls “personal superintelligence” across Meta’s global platform. In a post on X, Meta CEO Mark Zuckerberg wrote, “Introducing Muse, the personal agent that understands your goals and works 24/7 to get things done for you.”

Initially limited to U.S. users, Muse will operate through a standalone app and within Meta’s WhatsApp messaging platform. The company that for now, Muse launches on iOS, Android and the web, with free and paid tiers, and support for AI glasses coming soon.