TCS opens AI-native creative studio in London

Tata Consultancy Services has launched a new creative engineering studio in London. The 4,500-square-foot facility will operate under TCS Interactive, the company’s design and marketing arm.

The studio was announced on Monday. TCS said it will bring together creative, engineering and industry teams under one roof. The idea is to let clients work directly with these teams on projects ranging from brand strategy to product design, the company said as per the filing.