How Binance is bringing pre-IPO price discovery onto crypto rails

The final stretch before a company goes public is usually a spectator sport for most investors. When a well-known entity generates interest ahead of an initial public offering (IPO), the actual mechanics of deciding what that company is worth happen largely behind closed doors. Historically, early price discovery has been primarily reserved for institutional investors, private equity funds, and other market participants with access to private markets.

A recent development on Binance is creating a new way for eligible users to engage with these corporate milestones.