Tim Cook signs off with next-gen Apple AI and smarter Siri overhaul at WWDC 2026
Months before his scheduled September 1 handoff to incoming CEO John Ternus, Apple chief executive Tim Cook used the company’s annual Worldwide Developers Conference (WWDC) in Apple Park, Cupertino, to unveil a privacy-first overhaul of its voice assistant, Siri.
Originally launched by Cook in October 2011 — well before Amazon Alexa or Google Assistant debuted — Siri’s new AI capabilities promise to reshape how users interact with smartphones and beyond.
