Why a Delhi High Court judgment against Google could change online advertising in India
The Delhi High Court has delivered a major judgment against Google in a case that could change how online keyword advertising works in India.
A few days ago, Justice Mini Pushkarna ruled that Google violated the trademark rights of sanitaryware company Hindware by allowing rival brands to buy the keyword “HINDWARE” on Google Ads without the company’s permission. According to the court statement, this amounted to trademark infringement and unfair commercial practice.
