Qoruz Deepens Partnership with YouTube to Integrate Direct Creator Data into Campaign Planning
By
Binu Mathew
New Delhi [India], April 1: Qoruz, a creator intelligence and collaboration platform, is among the first companies in India to integrate YouTube’s newly launched Creator Partnerships API, enabling access to YouTube’s first-party data and marking a shift towards more data-backed creator collaborations for brands. The move also positions Indian platforms among the early adopters of YouTube’s creator data infrastructure globally.
