Instagram comes to Apple TV with Reels, longer videos and live shows
Meta-owned Instagram is now available on Apple TV, allowing users to watch Reels, longer videos and live shows on their television for the first time. The app lets viewers watch videos from their favourite creators, discover new content and resume watching across devices. Instagram says the TV app is designed to make watching videos a shared experience for friends and family. The app requires tvOS 26.0 or later to run on Apple TV. The launch expands Instagram’s video experience beyond smartphones and tablets, giving users another way to watch content on a larger screen.
The Instagram app for Apple TV allows users to browse videos from creators and discover content based on their interests. Its initial TV experience focused on Reels organised into channels, with videos playing automatically.
