Google boosts news and link visibility in AI mode

Google announced Thursday it will start displaying links to websites and articles more prominently and higher up in search results powered by artificial intelligence (AI), as brands and news publishers warn of a sharp decline in their traffic.

The Alphabet subsidiary began integrating more AI features in its search results over two years ago.

In May 2024 it launched AI Overviews, where Google generates summarized answers to search queries, rather than only showing links as it historically did.

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