IPO-bound boAt enters Sri Lanka, Bhutan as it looks overseas for growth
IPO-bound consumer electronics brand boAt has expanded into Sri Lanka and Bhutan, as the IPO-bound company turns to international markets for growth.
boAt is entering both markets with a portfolio spanning personal audio, smartwatches and charging solutions, and will add to it based on local consumer preferences and market response.
The international business is still small. Overseas revenue more than doubled to Rs 45 crore in FY26 from about Rs 20 crore a year earlier, the company said in its FY26 results statement in August. That is about 1.5% of boAt’s revenue from operations of Rs 2,931 crore, which fell about 5% from Rs 3,073 crore in FY25. FY26 was the third straight year of revenue decline for the company.
