YouTube Shopping expands merchant ecosystem in India as creator payouts surge over 160%
New Delhi [India], September 24 (ANI): YouTube Shopping is set to expand its merchant ecosystem in India with the addition of Amazon, AJIO, Meesho, Snapdeal and Tata CLiQ, while new AI-powered tools are expected to make product discovery and creator monetisation more seamless ahead of the festive shopping season.
YouTube on Thursday announced the expansion of its YouTube Shopping affiliate programme in India, adding the new partners to existing retailers including Flipkart, Myntra, Nykaa, Purplle, Shopsy and Tira.
