Flipkart Minutes crosses 1,000 stores: Can a standalone app reshape quick commerce pivot?

Flipkart has scaled Minutes, its quick commerce business, to more than 1,000 dark stores across 130 cities as of June-end, with each store processing between 1,000 and 1,100 orders a day. The app is currently being tested with a select group of users. Flipkart is gathering feedback before it decides to scale the rollout further, JM Financial said in a detailed note.

Flipkart Minutes expansion

Until now, Minutes has functioned as a feature embedded within Flipkart’s main e-commerce app. Analysts at JM Financial believe splitting it out into its own app could help the service build a sharper, more independent identity in the minds of consumers.

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