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    NewspapersTelecomThe Economic Times

    Apple’s surprise price twist for old iPhone models exposes smartphone price pain

    Binu Mathew
    By Binu MathewSeptember 12, 2026

    Buying last year’s iPhone has long been the cheaper way to enter into Apple’s ecosystem.

    A new model would arrive, and its predecessor would slide down the price ladder. Consumers unwilling to pay for the latest camera, processor or design could simply wait for a new launch.

    This year, Apple flipped that equation.

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