Flipkart Minutes rides on mobiles to leave Blinkit behind on order value
Flipkart’s quick commerce arm Minutes has narrowed the gap with market leader Blinkit on order value, with its strength in mobiles and electronics pushing its overall basket above the market leader, according to latest channel checks by UBS.
Excluding mobile phones, Minutes’ net order value stands at Rs 500-530, marginally below Blinkit’s average net order value of Rs 518 in Q1FY27, the checks showed. Including mobile phones, Minutes’ order value is higher than Blinkit’s, reflecting Flipkart’s established position in mobiles and electronics.
