Reelax – Influencer Marketing Platform, Is Using AI and Automation to Fix India’s Influencer Marketing Bottlenecks

Reelax, an AI-powered influencer marketing platform, is tackling one of the fastest-growing pain points in Indian digital marketing: the gap between how quickly brands sign creator deals and how little they actually know about who they’re signing. With 1M+ verified creators on its platform and 1 in every 5 influencers getting hired in India doing so through Reelax, the company has quietly become the backbone of the country’s creator economy.