Who is Nandita Sinha? Instamart’s new CEO set to drive strategy shift
Swiggy on Tuesday appointed former Myntra chief executive Nandita Sinha as CEO of Instamart, signalling a strategic shift at its quick commerce business as the company looks to improve profitability through better merchandising, premiumisation and private labels rather than relying solely on expansion and discounting.
Sinha will take charge on August 3, succeeding Amitesh Jha, who resigned with immediate effect to pursue opportunities outside the company. The announcement comes two days before Swiggy reports its April-June quarter results, when the company had guided Instamart to achieve contribution-margin breakeven.
