‘Search usage hit an all-time high during FIFA World Cup’: Sundar Pichai counters AI concerns

For months, there has been growing debate over whether artificial intelligence could slowly replace traditional search. Many have argued that AI-generated answers are reducing website traffic and changing how people find information online. But, according to Google CEO Sundar Pichai, the opposite is happening.

Speaking during Alphabet’s latest quarterly earnings call on Wednesday, Pichai said Google‘s search business is continuing to grow, with AI-powered features encouraging people to search more often rather than less.

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