Myntra scales AI integration; cuts seller onboarding time to under two days

Fashion and lifestyle ecommerce platform Myntra has announced an expansion of its artificial intelligence (AI) capabilities, deploying the technology to reduce seller onboarding time, accelerate catalogue generation, and enhance customer personalisation.

The latest phase of its technology buildout is anchored around three core pillars: customer experience, seller enablement, and operational efficiency, the Flipkart Group company said in a statement.

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