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    BroadcastingNewspapersThe Economic Times

    Comcast-owned Sky reaches terms to buy ITV’s broadcast unit, sources say

    Binu Mathew
    By Binu MathewJune 26, 2026

    London: Sky, the Comcast-owned British pay TV group, has agreed on terms to buy ITV’s broadcast and streaming unit, two people familiar with the matter said, with ITV acquiring “The Great British Bake Off” producer Love Productions as part of the deal.

    The £1.6 billion deal had ‌moved in ⁠a positive ⁠direction in the last week and was now being finalised by lawyers, the ​people said on Wednesday, speaking on condition of anonymity.

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