Sony launches BRAVIA Theatre lineup, bets on India’s growing home cinema culture

Sony is betting on a growing shift among Indian consumers from buying standalone televisions to building complete home entertainment systems, as the company on Wednesday expanded its premium BRAVIA Theatre portfolio with a new range of soundbars, subwoofers and wireless rear speakers.

The company launched the flagship BRAVIA Theatre Trio wireless home theatre system alongside the BRAVIA Theatre Bar 7, Theatre Bar 5, Theatre Sub 9, Theatre Sub 8, Theatre Rear 9 and Theatre Rear 8 as it seeks to capitalise on rising demand for cinema-like experiences at home.

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