Sony Networks acquires Asian Games 2026 broadcast rights for India

Mumbai Sony Pictures Networks India (SPNI) has acquired the India and subcontinent media rights for the 20th Asian Games Aichi-Nagoya 2026 for an estimated $3.5-4 million, according to people aware of the development. The event, scheduled in Japan from September 19 to October 4, will be broadcast on Sony Sports Network channels and streamed on Sony LIV.