Meta’s Muse Spark: Mark Zuckerberg’s AI reset raises uncomfortable questions about jobs, data and its future
Meta may have finally shown its hand on AI, but the bigger story isn’t the technology. It’s what the company is willing to trade off to make that bet work.
Its new model, ‘Muse Spark’, is being positioned as the backbone of Meta’s next phase, powering its AI app and soon embedding itself across Instagram, WhatsApp and Facebook. Unlike past headline-grabbing bets with the metaverse or smart glasses, this is a subtle shift.
