Amazon fee revision attracts more sellers
E-commerce company Amazon is focusing on expanding its business by lowering fees for sellers and reducing costs. Following a reduction in referral fees last year for products priced under ₹300, new seller registrations grew by 50% in the last fiscal year. The company has now extended the zero referral fee to products priced under ₹1,000, which has helped sustain this growth momentum. Additionally, Amazon is expanding its quick commerce platform, Amazon Now, which is currently available in Mumbai, Bangalore, and Delhi, with pilots underway in three more markets, including Chennai and Hyderabad.
