IPL 2026 opening weekend reach crosses 515 million across platforms
By
Binu Mathew
JioStar has kicked off the IPL 2026 season with its biggest-ever opening weekend, underlining its dominance as the home of cricket in India. Backed by two high-scoring matches featuring 200+ run chases, the tournament recorded record-breaking reach and engagement across both television and digital platforms.
The opening weekend delivered a combined reach of over 515 million viewers across linear TV and digital. Total watch-time stood at 32.6 billion minutes, marking a 26% increase over the opening matches of the previous season.
