AI spend in India’s financial services sector to double in 2026: QED Investors

AI spend in India’s financial services sector is set to double in 2026, according to a report by venture capital firm QED Investors, driven by a maturing financial services market that’s pushing companies to adapt to rapid shifts.

The report divides the Indian market into three segments. The affluent segment — the top 10% of the population — accounts for roughly 70% of discretionary spending and 80% of financial assets. The emerging cohort, i.e., the next 30% of the population, represents the most dynamic growth opportunity for financial services. The sustaining segment, which comprises the remaining 60%, is characterised by a largely informal economy.