Bumble shares surge as investors swipe right on AI-powered reboot
By
Binu Mathew
Bumble shares jumped more than 40% in early trading on Thursday after the company posted upbeat fourth-quarter revenue and unveiled an AI-driven overhaul of its apps to lure back younger users.
The rebound comes after years of losses and battered investor confidence, with the stock losing half of its value last year as growth in the online dating market slowed amid stiff competition.
CEO Whitney Wolfe Herd is betting that a revamped product could reinvigorate growth and appeal to younger users who complain of swiping fatigue.
