German publishers reject Apple’s revised app tracking rules, urge antitrust fine

BRUSSELS: Apple’s proposed changes to its app tracking rules do not resolve antitrust issues in the mobile advertising market, associations representing German publishers and advertisers said on Tuesday as they urged the country’s antitrust authority to slap a fine on the U.S. tech giant.

The call by the groups which included media agencies and the German ‌Association of ⁠the Branded ⁠Goods Industry came three months after the German antitrust authority sought their feedback to Apple’s changes to its App Tracking Transparency tool.