IPO-bound boAt cofounder Aman Gupta announces OffBeat Studios, his latest venture

Aman Gupta, co-founder of consumer electronics brand boAt, has announced a new venture called OffBeat Studios, marking his first entrepreneurial move since stepping back from day-to-day operations at the company.

In a post on social media platform X on 3 March, Gupta wrote, “With every birthday, some grow older, I grow bolder. I am still hungry, still impatient, and still driven. Aman 2.0 begins soon. Introducing my new venture.”