Bharti Airtel, Google team up to combat spam on RCS platform

NEW DELHI: Bharti Airtel on Sunday partnered with Google to expand its artificial intelligence (AI)-driven spam filtering solutions to Google’s Rich Communications Service (RCS) platform, as part of its efforts to develop a safe digital ecosystem in India.

Airtel, along with its peers, has been combating spam and digital fraud through AI-powered initiatives to protect customers across calls and messages.