Apple Ads and Apple Maps should not be designated under Digital Markets Act, says EU

The European Commission said on Thursday Apple’s Maps and Ads services will not be designated as gatekeepers ‌under ‌the EU’s Digital Markets Act, citing their relatively low ‌usage and limited market impact in Europe.

“The Commission has concluded that Apple does not qualify as a gatekeeper in relation to Apple Ads and Apple Maps, as neither of these platform services ‌constitute ‍an important gateway for business users ‍to reach end users,” it said ‌in a statement.

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