Ipsos to invest $1.4 billion over five years on AI, acquisitions
By
Neha Kumari
French market research firm Ipsos plans to invest 1.2 billion euros ($1.4 billion) over five years in artificial intelligence and acquisitions as it seeks to reverse sluggish growth, its CEO Jean-Laurent Poitou said in an interview.
The investment plan will be split between acquisitions, targeting specific technologies, and improving its internal capabilities, he said.
