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    BroadcastingNewspapersThe Pioneer

    COAI raises concerns over direct-to-mobile technology test

    Binu Mathew
    By Binu MathewJanuary 6, 2026

    Telecom industry body COAI on Monday raised concerns over a direct-to-mobile service technology test commissioned by public broadcaster Prasar Bharati without involving telecom operators and mobile device companies.

    The direct-to-mobile broadcast service technology, if successful, will enable direct transmission of live TV channels on mobile phones without cellular connectivity.

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